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Powered and implemented by FactSet. Experts say Canadian whisky tends to be lighter and smoother than some others (like Scotch)which lends itself to Fireball's sweet appeal. The FDA has no plans to ban sales of the drink. Share the best GIFs now >>> Smaller bottles of Fireball do not contain whiskey, but a blend of malt beverage, wine and additional flavors and colors. Fireball Cinnamon fans be warned the mini bottles of the fiery drink you're picking up at the convenience store do not actually contain any whiskey. Best served straight out of the freezer as an ice-cold shot. Fireball drinkers were duped when they picked up a bottle of Fireball Cinnamon at convenience stores, gas stations and supermarkets around the country, From hipsters to suburban housewives, there arent many spirits brands that inspire as much devotion as Fireball. The lawsuit further states that given the lack of whiskey, 99 cents for a 1.7 fluid ounce bottle is overpriced. 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What the label means to say is that the Product contains Natural Whisky Flavors & Other Flavors, but by not including the word Flavors after Natural Whisky, purchasers who look closely will expect the distilled spirit of whisky was added as a separate ingredient.. ", The lawsuit alleges that while it is legal for the company to use the brand name of "Fireball" for both drinks, federal and state legislation prohibits creating an overall "misleading impression. Smaller bottles of Fireball do not contain whiskey, but a blend of malt beverage, wine and additional flavors and colors. A class-action lawsuit has been filed in Cook County, Illinois against the makers of Fireball Cinnamon over what the Citing two news articles pointing out that the bottles, while displaying the Fireball label, do not actually contain whisky, lawyers representing Chicago plaintiff Anna Marquez are seeking unspecified damages against Fireball-maker the Sazerac Company. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Copyright 2023 Nexstar Media Inc. All rights reserved. UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF ILLINOIS, Since When Can You Buy Fireball at Gas Stations in the Hudson Valley, enough real lime juice in its Hint of Lime Tostitos, falsely advertising the strawberry content in its Frosted Strawberry Pop-Tarts. U.S. District Court for the Northern District of Illinois Customers "expecting those small bottles labeled 'Fireball Cinnamon' to contain whiskey 'was an easy mistake to make, and one intended by the manufacturer,'" the suit reads. 10) It's traveled the worldvia social media. URIE, Wyoming A teen has died after his parents allegedly forced him to drink Fireball and Jack Daniels Whiskey to teach him a lesson about drinking. But no, its not happening now. Fireball whiskey contains an antifreeze ingredient http://t.co/yMl0bix8Kg, Fireball got antifreeze in it no wonder i died on my bday, *drinks whole bottle of fireball* ya my day went fine. Let's break that down a bit. CHICAGO -- A civil lawsuit filed in federal court alleges Fireball mini bottles do not actually contain any whisky as the label says. The Sazerac Company was not immediately available for comment. In other words, buyers may believe that natural whisky is added to the drink as a separate ingredient, rather than understanding that only "whisky flavors" are added. ", The suit also said that since the "label misleads consumers into believing it is or contains distilled spirits," the company is also able to sell the product "at a premium price, $0.99 for 50 mL.". The legal filing notes that the bottles appear identical but for the word Whisky on the front label and that Fireball Cinnamons label describes it as a Malt Beverage with Natural Whisky & Other Flavors and Caramel Color., Using the words With Natural Whisky & Other Flavors is a clever turn of phrase because consumers who strain to read this will [not] see how it [sic] Natural Whisky is distinct from Other Flavors, the lawsuit reads. Powered and implemented by FactSet Digital Solutions. The substance, azodicarbonamide, was banned in Australia and Europe. In May, PepsiCo and Coca-Cola vowed to axe brominated vegetable oil, prohibited for food use in Australia, Europe, India and Japan, from its soft drinks in North America. Fireball was temporarily recalled in three European countries while a compliance issue was sorted out-- but the spirit was never recalled in the U.S. RESTAURANT AND BAR WHISKEY SALES CONTINUE TO GROW. 15. "We believe that consumers were misled and there has got to be a way to make that fair because people paid money for it," he said. Representatives for the Sazerac Company declined to comment on pending litigation. This man whose fire was extinguished for good. A divided pan not only decreases how much cookware you use, but its also a time saver that lets you cook multiple foods simultaneously. (Mostly.) Earlier this year, Subway said it would remove a chemical commonly used in yoga mats from its bread. Simrin Singh is a social media producer and trending content writer for CBS News. Unlike Fireball Whisky, Fireball Cinnamon malt or wine based products can be sold in beer, malt beverage and wine stores for our fans who want a wider variety of convenient shopping locations, it reads. Fireball Whisky continues to be available in bars, restaurants, and liquor stores across the country. The spirit's popularity surged over the next decade thanks to Sazeracs strategy of networking with bartenders and using social media to spread the word.. Perfect to get the party started. Here are 10 things you might not know about Fireball. Lead plaintiff Anna Marquez has sued Sazerac Company, Inc, which makes and markets Fireball. The Sazerac Company, the Fireball producer, manufactures, market and sells cinnamon whisky under the Fireball brand. Yes, you're correct: It's Fireball Whisky, and it's perhaps the most divisive spirit on the market. Flavoring is added to that barrel-aged spirit, along with more sugar than you'd think. Surprise! Fireball maker is being sued over claims that it mislead consumers with its label. I'm handing out little bottles of fireball for Halloween. 3. On Jan. 7, Plaintiff Anna Marquez filed suit in the United States District Court Northern District Of Illinois over what the Chicago resident is calling deceptive labeling on Fireball Cinnamon. The rate of alcohol-related deaths for white women ages 35 to 54 has more than doubled since 1999, according to the Washington Post's analysis, accounting for 8 What the label means to say is that the product contains Natural Whisky Flavors & Other Flavors, but by not including the word Flavors after Natural Whisky, purchasers who look closely will expect the distilled spirit of whisky was added as a separate ingredient.. While this combination may sound odd, the result is a balanced, sweet-yet-spicy drink. This guy who passed away peacefully next to his one true love. As their tagline says: Tastes like heaven; burns like hell. Customers are suing the company for fraud, alleging the packaging is misleading. You could say they went down in flames. "There are 2 key differences between the Fireball Cinnamon labels vs the Fireball Whisky label: Any package with Fireball 'Cinnamon Whisky' on the front label is our whisky-based product," the site explains. The Fireball adds spicy and spiced notes that take this drink to a new level! Well, it's a lot. Over This material may not be published, broadcast, rewritten, or redistributed. The headline has been updated to make clear which product is the target of a lawsuit. This guy whose day probably did go fine UNTIL HE DIED. Those mini-bottles of Fireball Cinnamon at gas stations dont actually have any whisky in them. Emblazoned with the image of what, by all accounts so, our account appears to be a demonic dragon rising from a fiery underworld, Fireball's tagline is appropriately poetic: "Tastes Like Heaven, Burns Like Hell." You know you had too much fireball last night when the roof of your mouth is burned 😭 US residents can opt out of "sales" of personal data. Please look at the time stamp on the story to see when it was last updated. As writer Steve Barnes explained, those single-serving bottles, which often retail for under a dollar, are called FireballCinnamon, and they arent the same product as Fireball Cinnamon Whisky. Get browser notifications for breaking news, live events, and exclusive reporting. Sheehan argued that a lot of people aren't even aware that certain convenience stores or gas stations aren't allowed to sell liquor. But unlike chili peppers, whose heat originates in a chemical called capsaicin, cinnamon owes its spicy reputation to high levels of cinnamaldehyde and eugenol (via Spicy Exchange). This material may not be published, broadcast, rewritten, 19. "[What] the label means to say is that the Product contains Natural Whisky Flavors & Other Flavors'," the suit said. does throwing up fireball make U charzard? With food, you can bring opposites together to form a truly marvelous combination, and he strives to take that sentiment to heart in all that he does. Fireball Cinnamon Whisky is taking heat in Europe over a chemical ingredient that's used in some forms of antifreeze. All rights reserved. I am not here to make parenting decisions for people, Uinta County Attorney Loretta Gerrard said. This beloved Queen who won't be returning for. The last cocktail on our list is a unique cocktail created for the holiday season! Fireball Cinnamon Whisky has 33% alcohol by volume, while Fireball Cinnamon has 16.5% alcohol by volume, according to the company's website. On the FAQ page of the official Fireball website, many of the pre-answered questions are devoted to the similarities and differences between Fireball Cinnamon Whisky and Fireball Cinnamon, including why the company says they created the malted version in the first place. But thats because what was selling in gas stations isnt actually Fireball at all. For years, Fireball was sold only in Canada and wasnt released in the U.S. until 2001. The 99-cent bottles are sold in 170,000 stores, including gas stations and grocery stores, prompting some customers to wonder what products they presumed to contain liquor were doing there, the complaint says.
But beware: don't replace 100% of the whiskey with Fireball. WebWith Tenor, maker of GIF Keyboard, add popular Fireball Whiskey animated GIFs to your conversations. Fireball whisky-maker accused of false advertising on miniature drink bottles According to a lawsuit, Fireball Cinnamon shots, now commonly found at gas stations and 33% ABV. Legal Statement. The lawsuit further alleges that in addition to the titles of the products being too similar to tell apart, the fine-print text on Fireball Cinnamon bottles are similarly misleading, writing that the words With Natural Whisky & Other Flavors are a clever turn of phrase because consumers who strain to read the label will assume the phrase Natural Whisky is a separate item from Other Flavors., They will think the Product is a malt beverage with added (1) natural whisky and (2) other flavors, the suit reads. Over the years, we have received feedback from consumers wanting to purchase Fireball in a wider variety of convenient shopping locations, including stores that can only sell beer, malt beverages and wine products, reads one of the answers on the Fireball website, adding that the company now offers Fireball in approximately 170,000 stores in the U.S. that can only sell beer, malt beverages and wine products, but not whisky. This material may not be published, broadcast, rewritten, or redistributed. The company said it expects to be back on the shelves in those countries "within three weeks" without the chemical. Fireball drinkers were duped when they picked up a bottle of Fireball Cinnamon at convenience stores, gas stations and supermarkets around the country, according to a recent lawsuit filed in Illinois. The bottles don't contain any whisky. Mary Margaret Reeves Fireball Whisky Recalled In 3 Countries Over Antifreeze Ingredient. This man who went out like a fucking champ. Washington, D.C. native Joseph Lamour is a lover of food: its past, its present and the science behind it. The difference between the two drinks is that Fireball Cinnamon is actually a malt-based beverage with 16.5% alcohol by volume (ABV), while Fireball Cinnamon Whisky is whisky-based and has an ABV of 33%. According to Business Insider, by 2011 Fireball accounted for $1.9 million in retail sales and in 2013, Fireball blew up. If you've ever been confused by miniature bottles branded as Fireball Cinnamon, the popular cinnamon-flavored drink found in gas stations and supermarkets, you're not alone and now there's a lawsuit over the matter. As a result, consumers will assume the product is a malt beverage with added natural whisky and other flavors, the suit claimed. The spirit was not conjured up in the fires of hell. I thought that was something you could only buy at a liquor store, right? writes author CJ McIntyre. In fact, the drink is a malt beverage flavored to taste like whiskey, much to the dismay of Anna Marquez the Illinois woman who is suing Sazerac Company, the maker of Fireball, for "misleading" packaging. "Hence we have a different formula for Europe.". This guy who started from the bottom, now he's dead. ", GET FOX BUSINESS ON THE GO BY CLICKING HERE, The suit further states that although "federal and identical state regulations allow the products use of the distilled spirit brand name of Fireball, they prohibit the overall misleading impression created as to "Fireball Cinnamon" version. The company wont say how much it makes on merch but they have a wide variety of flashy items that will get you decked out in cinnamon-whisky style from head-to-toe. Scott Suchman for The Washington Post via Getty Images. Fireball, a syrupy liqueur that tastes like Red Hots candy or Wrigleys Big Red chewing gum, skyrocketed in popularity in recent years. Norway, which is not part of the European Union, also pulled the product. Customers are suing the company for fraud, alleging the packaging is misleading. Can be consumed straight, on the rocks, or to add character to a mixed spirit drink or cocktail. But the Humane Society warns that propylene glycol is "still toxic.". What I hope people understand, however, is that some traditional parenting lore, wives tales or theories dont apply in an age where we have refined products that accelerate the effect of chemicals on the human body.. In the FAQ section of the Fireball website, Sazerac describes Fireball Cinnamon as malt-based [] alcoholic beverages that are made using our proprietary recipe, capturing the essence of the Fireball taste experience consumers love. And in response to a question about how one can tell Fireball Cinnamon from Fireball Cinnamon Whisky, the company says that Fireball Cinnamon can be recognized by the words Fireball Cinnamon on the front label, without Whisky. Whether or not thats enough of a distinction may be up to the courts to decide. Ball wanted to drink over the last three years, according to court records. Social media has been a winner for the brandwhich has almost 70,000 followers on Instagram. !, When viewed together with the Fireball distilled spirit brand name, the label misleads consumers into believing it is or contains distilled spirits, reads the suit, adding that while federal and identical state regulations allow the brand name of Fireball to be used on the malt-and wine-based versions, they prohibit the overall misleading impression created as to the Fireball Cinnamon version.. "Unfortunately, Fireball shipped its North American formula to Europe and found that one ingredient is out of compliance with European regulations," the company said in a statement on its website. This lady whose decision to double fist was a deadly one. This woman who later turned into a giant fireball and blasted off into space.